Where To Find Matthew - Wine Bar Wars: One Event - Four Bars - One Winner

by Matthew Cocks


What happens when you arm a group of sommeliers with Chilean wine and send them into battle against each other? 

Wine Bar Wars is a initative launched by Wines of Chile to highlight the diversity of Chilean wine and the competitive nature of sommeliers. At this month's IMBIBE Live event four pop-up wine bars will be competiting for you favour. 

Come and support Matthew, who is the Team Captain for the Blue Team. He will be busy manning the bar and pouring wine, so will need some help to spy on the competition.


MS Diary No. 2 - Bordeaux in the Bathroom. The MS Study Group

by Matthew Cocks in


“I am sorry.” He stammered as he suddenly became aware of the lull that had fallen over the dinner table. 

As a setting, the outdoor restaurant of the Argentine wine producer was almost perfect. As the evening stretched into the twilight, the air hung heavy with the sweet aroma of the half a cow that lay roasting on the nearby grill. It was the conversation that was lacking.

The resident winemaker had just spent the last twenty minutes delivering a monologue on the technique of micro-oxygenation, and the role that it played in his wines. My dining companions had all developed a thousand yard stare in the direction of the distant Andes. 

“My wife keeps telling me that I should not talk about this so much with other people.” Even in the fading light, it was clear that he was beginning to blush.

“I just find it so interesting.” I smiled as he excused himself for I knew the blush, and I knew the problem. As a sommelier I had done it too on occasion.

Wine is interesting, but interest has levels. For many, wine is about the big picture. Everybody wants the answer to the big picture question of ‘Is the wine good?’ If one provides too much detail on the small picture of what makes a wine good to drink, it is easy to overload people. In this case it was too much.

If there is a place to talk about all the small picture details, it is with your MS study group. The winemaker would have been welcome.  Preparing for the MS brings you into contact with a lot of people who are just like you, Wine Geeks. The chance to spend time with like minded people talking about a mutual interest can be as intoxicating as the wine itself.   

The allure of the study group stems from the complete freedom that it brings. All of us are there for the same reason, so we can be completely open about the manifestations of our interest. The admissions are often amusing.

“I put Germany in the bedroom so I can not avoid it.” I detailed.

In an effort to commit the geography and structure of different areas to memory, I had recently wallpapered my flat with a collage of maps and tables.

“Italy in the kitchen, so I can read it whilst the coffee brews.” Every area had its place. 

Study methods are a frequent topic of conversation. We all had a lot of ground to cover in preparation for the exams, and all of us were looking for an edge to make it easier.

“I put Bordeaux in the bathroom.” My last admission sparked a brief episode of silence.

You put Bordeaux in the toilet?” His voice was terse. 

Jacques, our group’s resident Frenchman was not impressed with my choice of location for his country’s most famous region.

“It was the logical place. The classification is so detailed that it works as an emetic.” I countered.

“I keep my wine encyclopedia in the bathroom.” said James, joining the conversation. His tone of voice was so low that it betrayed his hope that this admission might go unheard amongst the chatter of the group.

It did not. The group turned to him as one aware that we could be onto something interesting. Even to us, the location seemed odd. There had to be a reason.

“It is the one place where I can get a few moments to sit down and read.” He expanded. James was married with a young son and quiet time for study was evidently hard to come by.

“It works for me.” His positive assertion was all that we needed to hear.

Wine is absorbing, but it is only one aspect of life. The time had come to get back to the rest of it and we said our goodbyes until the next session, or study related email, whichever came first.

I for one was busy. I had to get home and relocate my reference library.


MS Diary No. 1 - What Is The MS?

by Matthew Cocks in


"You are trying to do something that is not possible!" She exclaimed.

She was sitting under a skylight, and as she spoke a ray of sunlight burst through the clouds to illuminate her. I felt like nature was silently voicing its agreement. .

"It is not impossible." I retorted. 

"220 people have done it. My aim is to make that number 221." My voice sounded more confident than I felt. It was going to be a monumental challenge.

I was standing in the office of Anna, our Spanish Accounts Manager. We were due to finalize the figures from the previous month, but it was early, on a Monday, and the coffee had yet to kick in. Our conversation had drifted to life outside of work.

This year I was due to sit for the the Master Sommelier Diploma, a series of three exams covering wine theory, blind tasting, and practical service. If I succeeded, there would be a new member of The Court of Master Sommeliers. It was a dream, but you can't follow your dreams. You have to chase them. 

"Did you want to start with the invoices or the inboices?" I grinned as I changed the subject.

"Your terrible." she smiled in mock annoyance. 

"You never stop do you?"

She was right. I rarely stopped, and with the amount wine I needed to cover before the exams I would need to keep going.

Further insights on the MS and life as a candidate will be forthcoming. Feel free to drop me a line if you are interested.


WINE LABEL BANK

by Matthew Cocks in


If you have ever stopped to look in the mirror before you head out the door in the morning, chances are you will know that appearance is important. So are wine labels. For many, they are one of the key way in which they interact with, and choose wine. Bold colours, innovative design, all of these things speak to us. This is a collection of labels that I think stand out, and the stockist that carries them. Keep an eye out for labels that grab your attention and send them in for inclusion.

This bottle I found in near Atlanta whilst in the US this summer. Price was just under £10.